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2. Rebranding - Wikipedia

   en.wikipedia.org/wiki/Rebranding

   There are several elements of a brand that can be changed in a rebranding these include the name, the logo, the legal name, and the corporate identity (including visual identity and verbal identity). Changes made only to the company logo have the lowest impact (called a logo-swap), and changes made to the name, legal name, and other identity ...

3. Logo - Wikipedia

   en.wikipedia.org/wiki/Logo

   Three logos: NASA, IBM by Paul Rand and the International Bureau of Weights and Measures. Coat of arms of the Chiswick Press. A logo (abbreviation of logotype; [1] from Ancient Greek λόγος (lógos) 'word, speech' and τύπος (túpos) 'mark, imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition.

4. Branding - Wikipedia

   en.wikipedia.org/wiki/Branding

   Brand, a name, logo, slogan, and/or design scheme associated with a product or service Branding (promotional), the distribution of merchandise with a brand name or symbol imprinted; Brand management, the application of marketing techniques to a specific product, product line, or brand

5. Wikipedia : Manual of Style/Trademarks

   en.wikipedia.org/wiki/Wikipedia:Manual_of_Style/...

   Following an official name change, Wikipedia does not automatically switch to the new one, but follows the most common usage in independent reliable sources written after the change. Previous names are often better placed in the article body (e.g. under a "History" section) than in the lead, especially if there are several of them.

6. AOL Mail

   mail.aol.com

   Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!

7. Key art - Wikipedia

   en.wikipedia.org/wiki/Key_art

   The term key art was defined by The Hollywood Reporter (who awarded the annual Key Art Awards, founded in 1972) as “the singular, iconographic image that is the foundation upon which a movie’s marketing campaign is built.” [4] Nicole Purcell, the president of Clio (who incorporated the Key Art Awards into their own awards in 2011), explained that key art was historically understood to be ...