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Local SEO, however, differs in that it is focused on optimizing a business's online presence so that its web pages will be displayed by search engines when users enter local searches for its products or services. [3] Ranking for local search involves a similar process to general SEO but includes some specific elements to rank a business for ...
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.
Log analyzers responded by tracking visits by cookies, and by ignoring requests from known spiders. [citation needed] The extensive use of web caches also presented a problem for log file analysis. If a person revisits a page, the second request will often be retrieved from the browser's cache, so no request will be received by the web server.
Web traffic is the data sent and received by visitors to a website.Since the mid-1990s, web traffic has been the largest portion of Internet traffic. [1] Sites monitor the incoming and outgoing traffic to see which parts or pages of their site are popular and if there are any apparent trends, such as one specific page being viewed mostly by people in a particular country.
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Link farm exchanges were at first handled on an informal basis, but several service companies were founded to provide automated registration, categorization, and link page updates to member Websites. When the Google search engine became popular, search engine optimizers learned that Google's ranking algorithm depended in part on a link ...
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The SERP rank of a web page refers to the placement of the corresponding link on the SERP, where higher placement means higher SERP rank. The SERP rank of a web page is a function not only of its PageRank, but of a relatively large and continuously adjusted set of factors (over 200).
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