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The Air Jordan II was the first Jordan not to have the Nike swoosh on the upper, though "Nike" was stitched across the heel counter. [25] Michael Jordan wore the Air Jordan II for a shortened 18 games in the 1986–87 season due to a broken foot. It had several re-releases as the Jordan 2 Retro. Air Jordan III 1988
Consumers started to collect, trade and resell sneakers in the 1970s, and the sneakerhead subculture came to prominence in New York City during the 1980s. Sneakers such as the Adidas Superstar and Puma Suede were popularized by b-boys and hip-hop artists, [4] and Nike's Air Jordan line revolutionized the industry with its marketing linked to superstar basketball player Michael Jordan.
The following year, Nike teamed up with Off-White and Serena Williams to create the "Queen". This shoe has a wolf grey upper, while the heel and tongue are white. Its mid-sole is pink and purple with a fade effect and a black swoosh. [10] In October 2018, Nike and Off-White teamed up to create two new Nike Blazer shoes.
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Jordan scored 37 points in the contest. After the game, Jordan gifted the shoes to ballboy Preston Truman, who assisted with the visiting team's locker room. The shoes get their name from the documentary miniseries The Last Dance, which focuses chiefly on Jordan and the 1997–98 NBA season. The shoes were sold by Truman in 2020 for US$215,000.
Flak: A brand similar to popular Nike and Adidas products during the mid-1990s. [ 24 ] [ 25 ] Although de-emphasized, LA Gear continued to market shoes towards women, such as the Dancer line, a high-top shoe similar to the Reebok Freestyle in design, and Street Shots, featuring both high and low top sneakers sold primarily in white with silver ...
Minnesota Vikings quarterback Kirk Cousins wearing his team's Color Rush uniform in 2019. The NFL Color Rush was a promotion done in conjunction with the National Football League (NFL) and Nike that promotes so-called "color vs. color" matchups with teams in matchup-specific uniforms that are primarily one solid color with alternating colored accents, primarily airing on Thursday Night Football.
The Lakers white jersey became the team's "Association" jersey (named as such because every NBA team has a white jersey), the gold became the "Icon" jersey, and the purple became the "Statement" jersey that each team has. [2] In addition, Nike has a "City" uniform that pays tribute to each team's local culture and heritage.
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