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Social learning theory is a theory of social behavior that proposes that new behaviors can be acquired by observing and imitating others. It states that learning is a cognitive process that takes place in a social context and can occur purely through observation or direct instruction, even in the absence of motor reproduction or direct reinforcement. [1]
Albert Bandura (4 December 1925 – 26 July 2021) was a Canadian-American psychologist and professor of social science in psychology at Stanford University, who contributed to the fields of education and to the fields of psychology, e.g. social cognitive theory, therapy, and personality psychology, and influenced the transition between behaviorism and cognitive psychology.
In Bandura's 1977 article, he claimed that Social Learning Theory shows a direct correlation between a person's perceived self-efficacy and behavioral change. Self-efficacy comes from four sources: "performance accomplishments, vicarious experience, verbal persuasion, and physiological states".
The Bobo doll experiment (or experiments) is the collective name for a series of experiments performed by psychologist Albert Bandura to test his social learning theory. Between 1961 and 1963, he studied children's behaviour after watching an adult model act aggressively towards a Bobo doll . [ 1 ]
In 1954, Julian Rotter developed his social learning theory which linked human behavior changes with environmental interactions. Predictable variables were behavior potential, expectancy, reinforcement value and psychological situation. Bandura conducted his bobo doll experiment in 1961 and developed his social learning theory in 1977.
According to Bandura's social cognitive learning theory, observational learning can affect behavior in many ways, with both positive and negative consequences. It can teach completely new behaviors, for one. It can also increase or decrease the frequency of behaviors that have previously been learned.
Social Foundations of Thought and Action: A Social Cognitive Theory is a landmark work in psychology published in 1986 by Albert Bandura.The book expands Bandura's initial social learning theory into a comprehensive theory of human motivation and action, analyzing the role of cognitive, vicarious, self-regulatory, and self-reflective processes in psychosocial functioning.
Albert Bandura is a psychologist who proposed Social Learning Theory, argues two decisive points in regards to learning theories. The first, mediating processes occur between stimuli & responses. Secondly, behavior is learned from the environment through the process of observational learning. [2]