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Amway Corp. (short for "American Way") is an American multi-level marketing (MLM) company that sells health, beauty, and home care products. [2] [3] [4] The company was founded in 1959 by Jay Van Andel and Richard DeVos and is based in Ada, Michigan. [5] Amway and its sister companies under Alticor reported sales of $8.9 billion in 2019. [1]
Amway North America (formerly known as Quixtar North America) is an American worldwide multi-level marketing (MLM) company, founded 1959 in Ada, Michigan, United States. It is privately owned by the families of Richard DeVos and Jay Van Andel through Alticor which is the holding company for businesses including Amway, Amway Global, Fulton Innovation, Amway Hotel Corporation, Hatteras Yachts ...
Think Amway household products, Avon skin care, Mary Kay cosmetics, Tupperware food storage containers. “Whatever the name, they all work in basically the same way,” asserts the author.
Nutrilite's vitamin and mineral products are distributed through a multilevel marketing structure by Amway affiliates known as Independent Business Owners (IBO) in North America and 108 other countries and territories. Nutrilite also has snacks as part of its product line.(Amway, Quixtar, and Access Group are subsidiaries of Alticor).
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Today, Amway is a direct selling multinational company that sells a variety of health, beauty, and home care products. Amway went on to become the largest direct selling company in the world. [11] Amway corporate reports that in 2019, they have over 3 million independent business owners (IBO's) in over 100 countries. [12]
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