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Izod Premium Essentials: Introduced in Spring 2017 as Heritage Essentials, it was renamed to Premium Essentials with the spring 2018 collection; it was a collection of dressy-casual clothing for men such as button-down poplin sport shirts, spring/summer interlock knit polo shirts, and wool-blend sweater vests. Previously discontinued Spring ...
The "Izod" and "Haymaker" brands were already established there. "Lacoste" was added to enhance the brands' prestige and introduce the name to American markets. The resulting union of the two companies was the piqué polo/tennis shirt. When the shirts began to sell well, Crystal decided to keep the combined names.
Polo Ralph Lauren: Men's Polo, Ralph Lauren's first complete line of sportswear and tailored clothing, was launched in 1967. In 2014, Women's Polo was launched. [ 35 ] While originally focused on clothing centered around the sport of polo , the brand evolved into Ralph Lauren's top-selling and highest-produced complete line of clothing, which ...
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Horse Shirt (introduced 1982) [3] — a take-off on the Polo Ralph Lauren Polo shirt which "shows the rider being dragged behind the horse." [ 4 ] [ 6 ] The product attracted a lawsuit — similar to the one related to Croc O' Shirt — from Polo Ralph Lauren, Ltd., in late 1983, [ 6 ] which in 1984 was also settled out of court, [ 3 ] with Mad ...
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