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The deal significantly expanded Hertz's car rental brand portfolio and yielded combined annual sales of US$10,200,000,000. [23] As part of the deal, Hertz also sold its low-cost Advantage brand, [ 24 ] and gave up 29 Dollar Thrifty airport locations.
Hertz Global Holdings, Inc. (formerly The Hertz Corporation), known as Hertz, is an American car rental company based in Estero, Florida. The company operates its namesake Hertz brand, along with the brands Dollar Rent A Car , Firefly Car Rental and Thrifty Car Rental .
Dollar Rent A Car (formerly known as Dollar A Day Rent A Car) is an American car rental agency, headquartered in Estero, Florida, with offices in many countries around the world. Dollar is owned by The Hertz Corporation , along with other agencies including Hertz Rent A Car , Firefly Car Rental and Thrifty Car Rental .
It would grow in size by purchasing Ohio-based Snappy Car Rental for US$40,000,000 (equivalent to $101,465,772 in 2024) in May 1989. [ 5 ] [ 6 ] By the end of 1989, the company was acquired by the Chrysler Corporation for US$263,000,000 (equivalent to $667,137,450 in 2024) and merged into the company's Pentastar Transportation Group. [ 2 ]
Finally, on November 19, 2012, Hertz Global Holdings former Chairman and CEO Mark P. Frissora announced the company's purchase of Dollar Thrifty Automotive Group for US$2.3 billion. [31] The Dollar Thrifty Automotive Group was separated into two subsidiaries, Thrifty Car Rental and Dollar Rent A Car, under the Hertz Corporation.
Hertz Investment Group is a real estate investment company. The company was founded by Judah Hertz in 1977. [1] In 2003, the company acquired four buildings in New Orleans, three from Simon Property Group at a cost of $36 million. [2] The company sold The Hyatt at Capitol Square in Columbus, Ohio for $19.5 million in 2011. [3]
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