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  2. Emphasis (typography) - Wikipedia

    en.wikipedia.org/wiki/Emphasis_(typography)

    Colors are important for emphasizing. Important words in a text may be colored differently from others. For example, many dictionaries use a different color for headwords, and some religious texts color the words of deities red, commonly referred to as rubric. In Ethiopic script, red is used analogously to italics in Latin text. [18]

  3. Color symbolism - Wikipedia

    en.wikipedia.org/wiki/Color_symbolism

    Color plays an important role in setting expectations for a product and communicating its key characteristics. [26] Color is the second most important element that allows consumers to identify brand packaging. [27] Marketers for products with an international market navigate the color symbolism variances between cultures with targeted advertising.

  4. Visual rhetoric - Wikipedia

    en.wikipedia.org/wiki/Visual_rhetoric

    Touching upon rhetorical processes/decisions that affect a visual design is a venue for calling composition scholars’ attention of the function that arrangements of images and words play out in writing practices and thus communication, emphasizing the complex relationship between verbal and visual meanings.

  5. How to Pull Off a Bold Color Scheme

    www.aol.com/news/2012-03-22-how-to-pull-off-a...

    Here's the thing: When the eye notices a bold color, it immediately begins searching for it elsewhere in a room. Therefore, a space's sense of balance requires that these.

  6. Wikipedia : Manual of Style/Text formatting

    en.wikipedia.org/wiki/Wikipedia:Manual_of_Style/...

    Use italics when writing about words as words, or letters as letters (to indicate the use–mention distinction). Examples: The term panning is derived from panorama, which was coined in 1787. Deuce means 'two'. (Linguistic glosses go in single quotation marks.) The most common letter in English is e.

  7. Typography - Wikipedia

    en.wikipedia.org/wiki/Typography

    A revolving type case for wooden type in China, an illustration shown in a book published in 1313 by Wang Zhen Korean movable type from 1377 used for the Jikji. Although typically applied to printed, published, broadcast, and reproduced materials in contemporary times, all words, letters, symbols, and numbers written alongside the earliest naturalistic drawings by humans may be called typography.

  8. Linguistic relativity and the color naming debate - Wikipedia

    en.wikipedia.org/wiki/Linguistic_relativity_and...

    The color spectrum clearly exists at a physical level of wavelengths (inter al.), humans cross-linguistically tend to react most saliently to the primary color terms (a primary motive of Bornstein's work and vision science generally) as well as select similar exemplars of these primary color terms, and lastly comes the process of linguistic ...

  9. Lead paragraph - Wikipedia

    en.wikipedia.org/wiki/Lead_paragraph

    In journalism, the failure to mention the most important, interesting or attention-grabbing elements of a story in the first paragraph is sometimes called "burying the lead". Most standard news leads include brief answers to the questions of who, what, why, when, where, and how the key event in the story took place. In newspaper writing, the ...