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  2. QSC&V - Wikipedia

    en.wikipedia.org/wiki/QSC&V

    QSC&H (Quality, Service, Cleanliness & Hospitality) is a corporate motto adopted by McDonald's to describe the company's philosophy for operating restaurants. [1] The motto is codified in the procedures McDonald's uses to evaluate its franchisees. [2]

  3. McDonald's - Wikipedia

    en.wikipedia.org/wiki/McDonald's

    The oldest operating McDonald's restaurant is the third one built, opened in 1953. It is located at 10207 Lakewood Blvd. at Florence Ave. in Downey, California (at . Siblings Richard and Maurice McDonald opened the first McDonald's at 1398 North E Street at West 14th Street in San Bernardino, California, on May 15, 1940.

  4. Hamburger University - Wikipedia

    en.wikipedia.org/wiki/Hamburger_University

    Hamburger University was originally located on an 80-acre (32 ha) campus at the company's global headquarters in Oak Brook, Illinois from its founding until 2018, when both the McDonald's headquarters and Hamburger University moved to West Loop, Chicago, in a new complex built on the site of the former headquarters of Oprah Winfrey's Harpo Studios.

  5. We're lovin' it: McDonald's slogans over the last five decades

    www.aol.com/news/2016-03-01-were-lovin-it...

    McDonald's has now become commonplace as a go-to for late night food (especially with the launch of an all-day breakfast menu last year). But in the 80s, the company needed a way to bring people ...

  6. How McDonald’s has kept Europeans hooked by fusing an ... - AOL

    www.aol.com/finance/mcdonald-kept-europeans...

    Menu innovation. McDonald’s introduces an average of 10 new items in each European market every year—just a tip of the iceberg, Kenward said, compared to the elaborate set of items it tests.

  7. Which US companies are pulling back on diversity initiatives?

    www.aol.com/us-companies-pulling-back-diversity...

    McDonald’s Four years after launching a push for more diversity in its ranks, McDonald’s said earlier this month that it is ending some of its diversity practices.

  8. McDonaldization - Wikipedia

    en.wikipedia.org/wiki/McDonaldization

    The more the company adjusts to local conditions, the more appeal the scientific calculations of the specifically American product may be lost. This can be used to justify McDonald's uniform approach. The ubiquity of McDonald's and the uniformity of its practices is a contributing factor to globalization. [4]

  9. McDonald's is the latest company to roll back diversity goals

    www.aol.com/mcdonalds-latest-company-roll-back...

    McDonald's is the latest big company to shift its tactics in the wake of the 2023 ruling and a conservative backlash against diversity, equity and inclusion programs. Walmart, John Deere, Harley ...