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In 2017 Greenpeace published a report criticizing Coca-Cola's use of single-use plastic bottles. [35] The report is especially critical of the company's failing to reach the goals it set to source 25% of its bottles from recycled or renewable sources, and the non-existence of targets to reduce its use of single-use bottles since then.
PepsiCo and Coca-Cola target similar customers and it would be surprising if Coca-Cola didn't have the same types of challenges ahead. And there have already been signs of a pushback and softening ...
Coca-Cola's latest earnings report started a price slide. Three weeks later, the stock had dropped 9% lower. The headline results were slightly better than expected, but there were a few issues ...
Coca-Cola's online marketing techniques were included in a 98-page report issued in May 2007 by the center and the American University called "Interactive Food & Beverage Marketing: Targeting Children and Youth" [12] [13] which criticized the program for collecting personal information from children and for promoting obesity. [14]
Coca-Cola's third quarter turned out better than expected as consumers continued to be picky with their dollars.On Wednesday morning, the soda giant posted revenue of $11.9 billion, beating ...
Consumer Reports (CR), formerly Consumers Union (CU), is an American nonprofit consumer organization dedicated to independent product testing, investigative journalism, consumer-oriented research, public education, and consumer advocacy.
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Here, too, Coca-Cola is not alone in overcoming this challenge. I don't believe it's coincidence that for both Pepsi and Dr. Pepper Snapple (DPS), sales volumes were also down. The question, though, is how much investors are willing to risk that Coca-Cola can still thrive in a more health-conscious market.