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  2. Built to Last: Successful Habits of Visionary Companies

    en.wikipedia.org/wiki/Built_to_Last:_Successful...

    It finds similar faults with a swathe of business journalism. [5] Rosenzweig uses Built to Last as an example of the "Delusion of Rigorous Research". [6] He mentioned that the authors had deliberately implied that their research is backed by a huge quantity of data, but the problem is that most of this data are tainted by the Halo Effect.

  3. 105 Examples of Core Values To Instill in Your Team or Company

    www.aol.com/lifestyle/105-examples-core-values...

    Let these principles help you inspire excellence. For premium support please call: 800-290-4726 more ways to reach us

  4. List of most valuable brands - Wikipedia

    en.wikipedia.org/wiki/List_of_most_valuable_brands

    The following article lists the most valuable corporate brands in the world according to different estimates by Kantar Group, Interbrand, Brand Finance and Forbes.Factors that influence brand value are sales, market share, market capitalization, awareness of a brand, products, popularity, image, etc. Readers should note that lists like this, while informative, are somewhat subjective, as no ...

  5. Organizational ethics - Wikipedia

    en.wikipedia.org/wiki/Organizational_ethics

    The values and ideals within an organization generally center upon “values for business” as the theoretical approach most leaders use to present to their "co-members" (which in truth may be subordinates). In fact, an examination of business reveals that most leaders approach the X(?) from the perspective of values for the business.

  6. Value proposition - Wikipedia

    en.wikipedia.org/wiki/Value_proposition

    In marketing, a company’s value proposition is the full mix of benefits or economic value which it promises to deliver to the current and future customers (i.e., a market segment) who will buy their products and/or services. [1] [2] It is part of a company's overall marketing strategy which differentiates its brand and fully positions it in ...

  7. Good to Great - Wikipedia

    en.wikipedia.org/wiki/Good_to_Great

    Business portal; Built to Last: Successful Habits of Visionary Companies by James C. Collins and Jerry I. Porras; Great by Choice: Uncertainty, Chaos and Luck - Why Some Thrive Despite Them All by James C. Collins; Great at Work: How Top Performers Do Less, Work Better, and Achieve More by Morten T. Hansen; The Halo Effect

  8. Organizational culture - Wikipedia

    en.wikipedia.org/wiki/Organizational_culture

    Values direct individual behavior such as loyalty and customer orientation. Acceptance of stated values underlies impressions about trustworthiness and supportiveness, while also informing member behavior. This can be assessed by member interviews and surveys. Tacit assumptions are elements of culture that are not explicitly identified by members.

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