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  2. Monroe's motivated sequence - Wikipedia

    en.wikipedia.org/wiki/Monroe's_motivated_sequence

    Monroe's motivated sequence is a technique for organizing persuasion that inspires people to take action. Alan H. Monroe developed this sequence in the mid-1930s. [1] This sequence is unique because it strategically places these strategies to arouse the audience's attention and motivate them toward a specific goal or action.

  3. 3C-model - Wikipedia

    en.wikipedia.org/wiki/3C-model

    In practical application, for instance in self-management, [3] [4] in coaching, [5] in leadership training, [6] or in change management, [7] the 3C-model can be used for systematic diagnosis of motivation deficits and intervention. Fig. 2. Practical application of the 3C-model: Motivation diagnosis (e.g. of a team member/ an employee).

  4. Three-act structure - Wikipedia

    en.wikipedia.org/wiki/Three-act_structure

    The three-act structure is a model used in narrative fiction that divides a story into three parts , often called the Setup, the Confrontation, and the Resolution. It has been described in different ways by Aelius Donatus in the fourth century A.D. and by Syd Field in his 1979 book Screenplay: The Foundations of Screenwriting.

  5. Todorov's narrative theory of equilibrium - Wikipedia

    en.wikipedia.org/wiki/Todorov's_narrative_theory...

    The narrative theory of equilibrium was proposed by Bulgarian narratologist Tzvetan Todorov in 1971. Todorov delineated this theory in an essay entitled The Two Principles of Narrative . The essay claims that all narratives contain the same five formal elements: equilibrium, disruption, recognition, resolution, and new equilibrium.

  6. Marshall Ganz - Wikipedia

    en.wikipedia.org/wiki/Marshall_Ganz

    Public Narrative: Self, Us, Now. Public narrative is how we turn values into action—the discursive process by which individuals, communities, and nations construct identity, formulate choices, and motivate action. Public narrative is a leadership art composed of three elements: a story of self, a story of us, and a story of now. [16]

  7. Narratology - Wikipedia

    en.wikipedia.org/wiki/Narratology

    Narratology is the study of narrative and narrative structure and the ways that these affect human perception. [1] The term is an anglicisation of French narratologie, coined by Tzvetan Todorov (Grammaire du Décaméron, 1969). [2]

  8. Abraham Maslow - Wikipedia

    en.wikipedia.org/wiki/Abraham_Maslow

    This is an accepted version of this page This is the latest accepted revision, reviewed on 7 January 2025. American psychologist (1908–1970) Abraham Maslow Born April 1, 1908 (1908-04) Brooklyn, New York City, U.S. Died June 8, 1970 (1970-06-08) (aged 62) Menlo Park, California, U.S. Education City College of New York Cornell University University of Wisconsin Known for Maslow's hierarchy of ...

  9. Maslow's hierarchy of needs - Wikipedia

    en.wikipedia.org/wiki/Maslow's_hierarchy_of_needs

    Maslow proposed his hierarchy of needs in his 1943 paper "A Theory of Human Motivation" in the journal Psychological Review. [1] The theory is a classification system intended to reflect the universal needs of society as its base, then proceeding to more acquired emotions. [18]