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  2. Conversion rate optimization - Wikipedia

    en.wikipedia.org/wiki/Conversion_rate_optimization

    Conversion rate optimization seeks to increase the percentage of website visitors that take a specific action (often submitting a web form, making a purchase, signing up for a trial, etc.) by methodically testing alternate versions of a page or process, [7] and through removing impediments to user experience and improving page loading speeds.

  3. Conversion marketing - Wikipedia

    en.wikipedia.org/wiki/Conversion_marketing

    The process of improving the conversion rate is called conversion rate optimization. However, different sites may consider a "conversion" to be a result other than a sale. [3] Say a customer were to abandon an online shopping cart. The company could market a special offer, like free shipping, to convert the visitor into a paying customer.

  4. Open rate - Wikipedia

    en.wikipedia.org/wiki/Open_rate

    The open rate of any given email can vary based on a number of variables. For example, the type of industry the email is being sent to. [9] In addition, the day and time an email is scheduled or sent to recipients can have an effect on email open rate. [10] [11] The length of an email's subject line can also affect whether or not it is opened. [12]

  5. Google Sheets - Wikipedia

    en.wikipedia.org/wiki/Google_Sheets

    Google Sheets is a spreadsheet application and part of the free, web-based Google Docs Editors suite offered by Google. Google Sheets is available as a web application; a mobile app for: Android, iOS, and as a desktop application on Google's ChromeOS. The app is compatible with Microsoft Excel file formats. [5]

  6. Click-through rate - Wikipedia

    en.wikipedia.org/wiki/Click-through_rate

    Click-through rate (CTR) is the ratio of clicks on a specific link to the number of times a page, email, or advertisement is shown. It is commonly used to measure the success of an online advertising campaign for a particular website, as well as the effectiveness of email campaigns.

  7. Related rates - Wikipedia

    en.wikipedia.org/wiki/Related_rates

    Construct an equation relating the quantities whose rates of change are known to the quantity whose rate of change is to be found. Differentiate both sides of the equation with respect to time (or other rate of change). Often, the chain rule is employed at this step. Substitute the known rates of change and the known quantities into the equation.

  8. Email marketing - Wikipedia

    en.wikipedia.org/wiki/Email_marketing

    Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. The term usually refers to ...

  9. Rate (mathematics) - Wikipedia

    en.wikipedia.org/wiki/Rate_(mathematics)

    In mathematics, a rate is the quotient of two quantities, often represented as a fraction. [1] If the divisor (or fraction denominator) in the rate is equal to one expressed as a single unit, and if it is assumed that this quantity can be changed systematically (i.e., is an independent variable), then the dividend (the fraction numerator) of the rate expresses the corresponding rate of change ...