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UTM parameters in a URL identify the marketing campaign that refers traffic to a specific website. [1] To define and append the relevant UTM parameters to the appropriate URLs, marketers routinely use simple, spreadsheet-based, or automated UTM builder tools, [3] including the Google Analytics URL Builder for websites. [4]
Google has cautioned site developers to avoid "free-for-all" links, link-popularity schemes, and the submission of a site to thousands of search engines, given that these tactics are typically useless exercises that do not affect the ranking of a site in the results of the major search engines. [6]
Google Web Designer is a drag-and-drop page builder for Windows, Mac and Linux from Google for creating interactive HTML5 ads and other HTML5 content. [3] It offers a GUI with common design tools, such as a Text tool that integrates with Google Web Fonts , a Shapes tool, a Pen tool, and 3D tools. [ 4 ]
This is intentional; one of the design purposes of the Web is to allow authors to link to any published document on another site. The possibility of so-called "deep" linking is therefore built into the Web technology of HTTP and URLs by default—while a site
Link farms were first developed by search engine optimizers (SEOs) in 1999 to take advantage of the Inktomi search engine's dependence upon link popularity. Although link popularity is used by some search engines to help establish a ranking order for search results, the Inktomi engine at the time maintained two indexes.
Just as deep links make the web more usable, [6] mobile deep links do the same for mobile apps. [7] Unlike deep links on the web, where the link format is standardized based on HTTP guidelines, mobile deep links do not follow a consistent format. This causes confusion in development because different sets of links are required to access the ...
Suppose you want to add an external link to the IEP ' s article on Samuel Alexander (1859—1938). The location of this entry at the IEP is at alex-sam , the title of the entry is "Paul Feyerabend", and the last update is June 1, 2009.
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