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  2. Sales presentation - Wikipedia

    en.wikipedia.org/wiki/Sales_presentation

    A sales pitch is essentially designed to be either an introduction of a product or service to an audience who knows nothing about it, or a descriptive expansion of a product or service that an audience has already expressed interest in. Sales professionals prepare and give a sales pitch, which can be either formal or informal, and might be ...

  3. Marketing collateral - Wikipedia

    en.wikipedia.org/wiki/Marketing_collateral

    These are images that showcase a product or service in an attractive and appealing way. They usually include high-quality photos or illustrations of the product or service in use or in context. They can be used to capture the target audience’s attention and emotion, convey brand personality and message, and increase interest and desire.

  4. Product sample - Wikipedia

    en.wikipedia.org/wiki/Product_sample

    A free sample or "freebie" or "trial packs" is a portion of food or other product (for example beauty products) given to consumers in shopping malls, supermarkets, retail stores, or through other channels (such as via the Internet). [2] Sometimes samples of non-perishable items are included in direct marketing mailings.

  5. Presentation - Wikipedia

    en.wikipedia.org/wiki/Presentation

    Presentations are typically demonstrations, introduction, lecture, or speech meant to inform, persuade, inspire, motivate, build goodwill, or present a new idea/product. [1] Presentations usually require preparation, organization, event planning, writing, use of visual aids, dealing with stress, and answering questions. [2] "The key elements of ...

  6. Screenwriting - Wikipedia

    en.wikipedia.org/wiki/Screenwriting

    Though a spec script is usually a wholly original work, it can also be an adaptation. In television writing, a spec script is a sample teleplay written to demonstrate the writer's knowledge of a show and ability to imitate its style and conventions. It is submitted to the show's producers in hopes of being hired to write future episodes of the ...

  7. Promotion (marketing) - Wikipedia

    en.wikipedia.org/wiki/Promotion_(marketing)

    To differentiate a product. The purpose of a promotion and thus its promotional plan can have a wide range, including: sales increases, new product acceptance, creation of brand equity, positioning, competitive retaliations or creation of a corporate image. [2] The term 'promotion' tends to be used internally by the marketing function.

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  9. Rhetorical modes - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_modes

    Expository writing is a type of writing where the purpose is to explain or inform the audience about a topic. [13] It is considered one of the four most common rhetorical modes. [14] The purpose of expository writing is to explain and analyze information by presenting an idea, relevant evidence, and appropriate discussion.

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