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  2. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    Pathos (plural: pathea) is an appeal to the audience's emotions. [6]: 42 The terms sympathy, pathetic, and empathy are derived from it. It can be in the form of metaphor, simile, a passionate delivery, or even a simple claim that a matter is unjust. Pathos can be particularly powerful if used well, but most speeches do not solely rely on pathos.

  3. Rhetorical stance - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_stance

    This concept is deeply rooted in rhetorical theory and is a fundamental aspect of effective communication across various disciplines, including literature, public speaking, and academic writing. Rhetorical stance is the position or perspective that a writer or speaker adopts to convey a message to an audience.

  4. Pathos - Wikipedia

    en.wikipedia.org/wiki/Pathos

    Pathos can also be also used in credited medical journals, research and other academic pieces of writing. The goal is to appeal to the readers' emotion while maintaining the necessary requirements of the medical discourse community. Authors may do so, by using certain vocabulary to elicit an emotional response from the audience.

  5. Rhetoric - Wikipedia

    en.wikipedia.org/wiki/Rhetoric

    As the first named author in history, [54] [55] Enheduanna's writing exhibits numerous rhetorical features that would later become canon in Ancient Greece. Enheduanna's "The Exaltation of Inanna," includes an exordium, argument, and peroration, [54] as well as elements of ethos, pathos, and logos, [55] and repetition and metonymy. [56]

  6. Rhetorical modes - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_modes

    Expository writing is a type of writing where the purpose is to explain or inform the audience about a topic. [13] It is considered one of the four most common rhetorical modes. [14] The purpose of expository writing is to explain and analyze information by presenting an idea, relevant evidence, and appropriate discussion.

  7. Rhetorical device - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_device

    In rhetoric, a rhetorical device, persuasive device, or stylistic device is a technique that an author or speaker uses to convey to the listener or reader a meaning with the goal of persuading them towards considering a topic from a perspective, using language designed to encourage or provoke an emotional display of a given perspective or action.

  8. Promoting Healthy Choices: Information vs. Convenience - HuffPost

    images.huffingtonpost.com/2012-12-21-promoting...

    why the increased availability of easy-to-consume snack foods has had a disproportionate effect on weight gain compared to other foods. The need to employ self control in food decision making has been recognized and incorporated into other recent economic theories of obesity

  9. Glossary of rhetorical terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_rhetorical_terms

    Circumlocution – use of many words where a few would do. Classicism – a revival in the interest of classical antiquity languages and texts. Climax – an arrangement of phrases or topics in increasing order, as with good, better, best. Colon – a rhetorical figure consisting of a clause that is grammatically, but not logically, complete.