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In 2008, Jazwares acquired the license to Sega video game character Sonic the Hedgehog and used that license to make action figures and stuffed or plush toys. [6] Eight years after the rights to the Sonic license lapsed in 2014, a Sonic Squishmallow was released in December 2022. [7]
Sega and McDonald's collaborated for Sonic-themed Happy Meal promotions in 1994 for Sonic 3 and in 2004 for Sonic Heroes. [28] [427] Sonic was the first video game franchise promoted in McDonald's, and over 50 million Sonic Happy Meal toys were sold worldwide. [428] A million pairs of Sonic trousers were sold by 1996. [429]
Sometimes, to get to the top, you have to play on your rivals' weaknesses and point them out – It's a fry eat fry world out there, people.
That's McDonald's...and then some (2009–present) (this phrase was voted #2 most irritating piece of British advertising likely to deter custom after the Moonpig.com cards jingle in an independent March 9 survey by RM) That's McDonald's...but cozy (Used for the Winter Menu in 2009) That's McDonald's...with Yee-Hah!
Run by brand archivist Mike Bullington, the McDonald's archives feature five semi trucks' worth of nostalgic Happy Meal toys, old packaging and treasures from company restaurants around the world ...
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An add-on by the name of Sonic Origins Plus was released in 2023, which added all twelve Game Gear Sonic games: Sonic the Hedgehog, Sonic the Hedgehog 2, Sonic Chaos, Sonic Triple Trouble, Sonic Drift, Sonic Drift 2, Sonic Spinball, Sonic Blast, Sonic Labyrinth, Tails' Skypatrol, Tails Adventure, and Dr. Robotnik's Mean Bean Machine.
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