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In December 1980, both Yorkshire Television and Tyne Tees Television had their contracts renewed but were forced to de-merge by the IBA. [11] The de-merger meant Trident's participation in ITV was effectively over. It continued to retain minority shareholdings in both companies which were eventually disposed of.
Regional programming on ITV was a major concern for the IBA, particularly in the 1980 franchise round. The IBA was determined each franchise provided the best possible local service, so the South of England transmission region was split in two, with the successful applicant required to provide separate news services for the South and South East, while in the Midlands ATV's commitment to ...
In 1974 Yorkshire and Tyne Tees had previously been taken over by Trident Television, as a joint holding company, to allocate advertising revenue from the Bilsdale transmitter which covered part of both areas. They were forced to de-merge by the IBA in 1980. The Broadcasting Act 1990 allowed ITV contractors to merge again.
In 1971, the Bilsdale UHF transmitter, based on the border between Yorkshire Television and Tyne Tees Television and much disputed over, was assigned to Tyne Tees Television. [5] [6] To compensate for this, the IBA allowed Yorkshire Television and Tyne Tees Television to consolidate slightly into a new venture: Trident Television.
On 28 October 2002, the Tyne Tees brand was removed from network programming, with its on-screen identity reduced to a sub-brand of ITV. The continuity announcers that had served the region from Leeds since 1993, were themselves being reduced to six from London for the whole country. [2] The final announcement from Tyne Tees was as follows:
Trident Television was formed in 1971 as holding company of YTV and Tyne Tees TV (TTTV) with Ward Thomas as managing director and deputy chairman (becoming chairman in 1976). Anglia Television was also supposed to form part of the group (making up the third spur of the trident) but its inclusion was blocked by the Independent Broadcasting ...
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Following rule changes in 1992, Yorkshire-Tyne Tees resumed their alliance under the name Yorkshire-Tyne Tees Television (YTTT) plc. The two stations were integrated to a far greater extent. Following the takeover, 292 jobs were axed at the two broadcasters; [ 29 ] 174 at Leeds, and 115 at Newcastle, with a further three from airtime sales in ...
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