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Burger King made action figures based on this comic book characters, they were sold in 2000 [3] with the purchase of Burger King Big Kids Meal and Kids Meal. The Backstreet Boys and their cartoon characters also appeared in three Burger King TV commercials. [4] A series of flash-based webisodes were released in 2000. [5]
The man himself, who believed in never advertising to children and who was a staunch vegetarian, took issue with the spot and quickly called up Burger King's CEO, stating that young children would find it confusing and that it went against his principles and beliefs. He politely requested that the commercial be pulled from the airwaves and the ...
The toys were originally designed by Kentwood, Michigan-based Sassy Inc., and were introduced in 2000 as a supplement to the company's existing children's line. [83] Burger King changed its toddler toy designer to Hudson, Ohio-based Little Tikes in 2003. [84] The tween offering, introduced in 1999, is called the Big Kids Meal. [85]
Since it was founded in 1954, international fast food chain Burger King has employed many advertising programs. During the 1970s, its advertisements included a memorable jingle, the inspiration for its current mascot the Burger King and several well-known and parodied slogans, such as Have it your way and It takes two hands to handle a Whopper.
Burger King distributed the Poké Balls inside big kids meals and regular kids meals, [3] and it was to last for eight weeks from early November through December 1999. [4] The containers ranged in color from red and white to hot pink. [5] The containers were made by Equity Marketing, Inc. in Los Angeles. [1]
The kids' meal or children's meal is a fast food combination meal tailored to and marketed to children. Most kids' meals come in colorful bags or cardboard boxes with depictions of activities/games on the bag or box and a toy inside. [1] [2] Most standard kids' meals comprise a burger or chicken nuggets, a side item, and a soft drink. [2]
In August 2000, it was announced that the deal would also include three TV commercials featuring the Backstreet Boys, and a promotion, which was the inclusion of an exclusive Backstreet Project Cyber Crusader toy in each Burger King Big Kids Meal and Kids Meal. [216]
The Big King sandwich is one of Burger King's major hamburger products and has been part of its menu for more than twenty years. During its testing phase in 1996–1997, it was originally called the Double Supreme and was configured similarly to the McDonald's Big Mac —including a three piece roll. [ 16 ]