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The Simplicity Pattern Company is a manufacturer of sewing pattern guides, under the "Simplicity Pattern", "It's So Easy" and "New Look" brands. The company was founded in 1927 in New York City. During the Great Depression, Simplicity allowed home seamstresses to create fashionable clothing in a reliable manner.
History of sewing patterns. A sewing pattern is the template from which the parts of a garment are traced onto woven or knitted fabrics before being cut out and assembled. Patterns are usually made of paper, and are sometimes made of sturdier materials like paperboard or cardboard if they need to be more robust to withstand repeated use.
Butterick Publishing Company. The Butterick Publishing Company was founded by Ebenezer Butterick to distribute the first graded sewing patterns. By 1867, it had released its first magazine, Ladies Quarterly of Broadway Fashions, followed by The Metropolitan in 1868. These magazines contained patterns and fashion news. [1]
1060-1201. McCall's was a monthly American women's magazine, published by the McCall Corporation, that enjoyed great popularity through much of the 20th century, peaking at a readership of 8.4 million in the early 1960s. The publication was established as a small-format magazine called The Queen in 1873.
With fewer people sewing at home, McCall was seemingly on the decline—but it had posted profits of $6 million in 1983 on sales of $51.9 million. At the time, McCall was number two in its industry, holding 29.7 percent of the market, compared to industry leader Simplicity Patterns with 39.4 percent.
Storage of patterns. Fitting a nettle/canvas-fabric on a dress form. In sewing and fashion design, a pattern is the template from which the parts of a garment are traced onto woven or knitted fabrics before being cut out and assembled. Patterns are usually made of paper, and are sometimes made of sturdier materials like paperboard or cardboard ...
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