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  2. Lead management - Wikipedia

    en.wikipedia.org/wiki/Lead_management

    Lead management is a set of methodologies, systems, and practices designed to generate new potential business clientele, generally operated through a variety of marketing campaigns or programs. Lead management facilitates a business's connection between its outgoing consumer advertising and the responses to that advertising.

  3. Lead generation - Wikipedia

    en.wikipedia.org/wiki/Lead_generation

    Leads may come from various sources or activities, for example, digitally via the Internet, through personal referrals, through telephone calls either by the company or telemarketers, through advertisements, and events. Lead generation is often paired with lead management to move leads through the purchase funnel. This combination of activities ...

  4. MediaHuman Audio Converter - Wikipedia

    en.wikipedia.org/wiki/MediaHuman_Audio_Converter

    MediaHuman Audio Converter is a freeware audio conversion utility developed by MediaHuman Ltd. The program is used to convert across different audio formats, [1] split lossless audio files using CUE and extract audio from video files. The app can be run on Mac [2] starting from OS X 10.6 and on Windows XP and higher. [3]

  5. Marketing automation - Wikipedia

    en.wikipedia.org/wiki/Marketing_automation

    Marketing Automation assists greatly in areas like Lead Generation, Segmentation, Lead nurturing and lead scoring, Relationship marketing, Cross-sell and upsell, Retention, and Marketing ROI measurement. Effective marketing automation tools leverage data from a separate or integrated CRM to understand customer impact and preferences.

  6. McDonald's advertising - Wikipedia

    en.wikipedia.org/wiki/McDonald's_advertising

    In late 2012, McDonald's signed a multi-year deal to become the official restaurant sponsor of the NFL. It was the presenting sponsor of the 2013 Pro Bowl, and was able to use the NFL shield and logos of all 32 teams in its campaigns. [23] National Rugby League (Channel 9 and Fox League) NBA (fast food partner) Olympic Games (official fast-food ...

  7. Demand generation - Wikipedia

    en.wikipedia.org/wiki/Demand_generation

    Demand generation is the focus of targeted marketing programs to drive awareness and interest in a company's products and/or services. [1] Commonly used in business-to-business, business-to-government, or longer business-to-consumer sales cycles, demand generation involves multiple areas of marketing and is really the marriage of marketing programs coupled with a structured sales process.

  8. Pepsi Generation - Wikipedia

    en.wikipedia.org/wiki/Pepsi_Generation

    The Pepsi Generation and its associated jingle — You've got a lot to live And Pepsi's got a lot to give. told Pepsi drinkers, now enrolled in the Pepsi Generation, that Pepsi-Cola was taking a stand with the "young" side of the 1960s-era "generation gap". Television ads featuring the campaign typically displayed young people pursuing exotic ...

  9. Digital audio - Wikipedia

    en.wikipedia.org/wiki/Digital_audio

    CD audio, for example, has a sampling rate of 44.1 kHz (44,100 samples per second), and has 16-bit resolution for each stereo channel. Analog signals that have not already been bandlimited must be passed through an anti-aliasing filter before conversion, to prevent the aliasing distortion that is caused by audio signals with frequencies higher ...