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  2. The Chartered Institute of Marketing - Wikipedia

    en.wikipedia.org/wiki/The_Chartered_Institute_of...

    The Chartered Institute of Marketing (CIM) was founded in 1911.It has over 30,000 members, including more than 3,000 registered Chartered Marketers. [1] CIM offers 130 study centres in 36 countries, and exam centres in 132 countries.

  3. Customer involvement management - Wikipedia

    en.wikipedia.org/wiki/Customer_involvement...

    Customer involvement management, CIM, is a marketing management method that takes customer orientation further than customer relationship management. [1] CIM identifies and develops ways to involve customers in the business and product development process, such as design, marketing, sales, customer service, etc.

  4. Customer interaction management - Wikipedia

    en.wikipedia.org/wiki/Customer_interaction...

    Customer Interaction Management (CIM) refers to a type of Enterprise Software Application which is responsible for managing the interaction between an organisation and its customers. [1] Normally, a CIM application will be deployed in a contact centre and used by the agents while communicating with clients customers of the organisation.

  5. IMM Graduate School - Wikipedia

    en.wikipedia.org/wiki/IMM_Graduate_School

    The IMM Graduate School is the only CIM accredited institution in South Africa. [10] The Chartered Institute of Marketing (CIM) was founded in 1911. It has over 30,000 members, including more than 3,000 registered Chartered Marketers. [11] CIM offers 130 study centres in 36 countries, and exam centres in 132 countries. [12]

  6. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Marketing is the act of satisfying and retaining customers. [3] ... the Chartered Institute of Marketing defines marketing from a customer-centric perspective, ...

  7. Chimera (CIM) Upgraded to Buy: Here's What You Should Know - AOL

    www.aol.com/news/chimera-cim-upgraded-buy-heres...

    Chimera (CIM) has been upgraded to a Zacks Rank #2 (Buy), reflecting growing optimism about the company's earnings prospects. This might drive the stock higher in the near term.

  8. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

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    Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!