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AGB Nielsen Media Research Philippines, commonly called AGB Nielsen, or AGB Nielsen Philippines, under The Nielsen Company is a global leader in audience measurement, market research firms, and data analytics, with a focus on media in the Philippines. Nielsen conducts audience measurements for television ratings in specific areas of the ...
The Nielsen TV Ratings have been produced in the United States since the 1950–51 television season and statistically measure which programs are watched by individual segments of the population. The most well-known portion is the "diary".
The Movie and Television Review and Classification Board (Filipino: Lupon sa Rebyu at Klasipikasyon ng Pelikula at Telebisyon; [1] abbreviated as MTRCB) is a Filipino government agency under the Office of the President of the Philippines that is responsible for the classification and review of television programs, motion pictures and home videos.
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Nielsen operates in over 100 countries and employs approximately 15,000 people worldwide. For most of its history, the company was known for its two subsidiaries, Nielsen Media Research, which was responsible for TV ratings, and AC Nielsen, which was responsible for consumer shopping trends and box-office data. Nielsen Media Research later ...