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Social data analysis is the data-driven analysis of how people interact in social contexts, often with data obtained from social networking services.The goal may be to simply understand human behavior or even to propagate a story of interest to the target audience.
Klout was a website and mobile app that used social media analytics to rate its users according to online social influence via the "Klout Score", which was a numerical value between 1 and 100. In determining the user score, Klout measured the size of a user's social media network and correlated the content created to measure how other users ...
Social media management software (SMMS) is an application program or software that facilitates an organization's ability to successfully engage in social media across different communication channels. SMMS is used to monitor inbound and outbound conversations, support customer interaction, audit or document social marketing initiatives and ...
Social media analytics or social media monitoring is the process of gathering and analyzing data from social networks such as Facebook, Instagram, LinkedIn, or Twitter. A part of social media analytics is called social media monitoring or social listening. It is commonly used by marketers to track online conversations about products and companies.
Social Networking Potential (SNP) is a numeric coefficient, derived through algorithms [55] [56] to represent both the size of an individual's social network and their ability to influence that network. SNP coefficients were first defined and used by Bob Gerstley in 2002.
This is a list of social platforms with at least 100 million monthly active users. [a] The list includes social networks, as well as online forums, photo and video sharing platforms, messaging and VoIP apps.
The dog was so confused. Dad's jacket was on, but they weren't going for a stroll — what gives?!. Related: Newfoundland Believing She Gave Birth to Bunnies Is the Sweetest Thing All Week
Target rating points express the same concept, but with regard to a more narrowly defined target audience. [3] [4] GRPs are used predominantly as a measure of media with high potential exposures or impressions. Nielsen Media Research is an example of a company which uses GRPs. [5]