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  2. Sony and Disney Marketing Execs on Collaborating With ...

    www.aol.com/sony-disney-marketing-execs...

    Asked how marketing approaches both traditional media and campaigns with influencers and content creators, Misher said, “You need to look at what can you do to make the movie cultural. And it ...

  3. Influencer marketing - Wikipedia

    en.wikipedia.org/wiki/Influencer_marketing

    Chiara Ferragni is a fashion influencer and blogger known for her sponsored fashion posts.. Influencer marketing (also known as influence marketing) is a form of social media marketing involving endorsements and product placement from influencers, people and organizations who have a purported expert level of knowledge or social influence in their field. [1]

  4. Danielle Bernstein - Wikipedia

    en.wikipedia.org/wiki/Danielle_Bernstein

    A Change.org petition was created titled "Pledge to Boycott Poshmark if they Continue to Allow the Bullying of Small Business." Eventually, Bernstein and the reseller met in person and came to an agreement where the reseller was given merchandise from the previous collection to sell at a greater value.

  5. Content house - Wikipedia

    en.wikipedia.org/wiki/Content_house

    A content house, or also known as a collab house, creator house, content collective or influencer group, [1] is a residential property which is most commonly used by internet celebrities, social media influencers or content creators in order to provide a focus on creating content for social media platforms, such as YouTube, TikTok, and Instagram.

  6. How creator economy companies are helping influencers grow ...

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  7. L.A. influencers, businesses live or die on TikTok's ... - AOL

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  8. Marketing activation - Wikipedia

    en.wikipedia.org/wiki/Marketing_activation

    Often, only a small proportion of the consumers react positively to such activation, resulting to waste in marketing expenses. If a circle of influencers can be identified for certain events or phenomena, then such activities can be focused into a group of factors or individuals, thus, optimizing the outcomes."

  9. Stonemaier Games and the Business of Fun - AOL

    www.aol.com/stonemaier-games-business-fun...

    Well, something else that I often think about in business is the collaboration that is necessary. It can be tough. You're describing right there how you have to collaborate with distributors.

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