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Color psychology is the study of colors and hues as a determinant of human behavior. Color influences perceptions that are not obvious, such as the taste of food. Colors have qualities that may cause certain emotions in people. [1] How color influences individuals may differ depending on age, gender, and culture. [2]
Like colors, primary emotions can be expressed at different intensities and can mix with one another to form different emotions. The theory was extended [ by whom? ] to provide the basis for an explanation for psychological defence mechanisms ; Plutchik proposed that eight defense mechanisms were manifestations of the eight core emotions.
In the simple (short, or 8-color) test, as published in 1969, [3] a subject is presented with 8 cards, each containing a color. The colors include 4 "basic" (blue, yellow, red, green) and "auxiliary" (violet, brown, grey, and black) colors. The subject is instructed to select the color that they "like best" or "feel the most sympathy" toward ...
Emotion classification, the means by which one may distinguish or contrast one emotion from another, is a contested issue in emotion research and in affective science. ...
Color psychology is the study of how different colors can affect human behavior, emotions, and mood. This field of study explores the way that color influences our thoughts and feelings, and how we respond to different colors in different contexts.
Favoritism of colors varies widely. Often societal influences will have a direct impact on what colors are favored and disdained. In the West, the color black symbolizes mourning and sadness, red symbolizes anger and violence, white symbolizes purity and peace, and yellow symbolizes joy and luck (other colors lack a consistent meaning).
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Color theory, or more specifically traditional color theory, is a historical body of knowledge describing the behavior of colors, namely in color mixing, color contrast effects, color harmony, color schemes and color symbolism. [1] Modern color theory is generally referred to as color science.