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Nike Air Max is a line of shoes produced by Nike, Inc., with the first model released in 1987. Air Max shoes are identified by their midsoles incorporating flexible urethane pouches filled with pressurized gas, visible from the exterior of the shoe and intended to provide cushioning to the underfoot.
Consumers started to collect, trade and resell sneakers in the 1970s, and the sneakerhead subculture came to prominence in New York City during the 1980s. Sneakers such as the Adidas Superstar and Puma Suede were popularized by b-boys and hip-hop artists, [4] and Nike's Air Jordan line revolutionized the industry with its marketing linked to superstar basketball player Michael Jordan.
Nike, Inc. [note 1] (stylized as NIKE) is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States. [6] It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022.
Brands such as Nike, Under Armour, Gymshark, Adidas, and Reebok all make gym shorts. Cotton gym shorts were made popular by a cheerleading brand called Soffe. While gym shorts were traditionally worn by men, from the late 1970s and onward, women began wearing them for better comfort at the gym as well as a modern fashion trend.
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Nike Air Monarch is a series of shoes made by Nike, Inc. designed to be worn for everyday use. The popularity of the shoe among older dads has led to the shoe being known as the "dad shoe". The popularity of the shoe among older dads has led to the shoe being known as the "dad shoe".
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