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  2. Audience analysis - Wikipedia

    en.wikipedia.org/wiki/Audience_analysis

    It consists of assessing the audience to make sure the information provided to them is at the appropriate level. The audience is often referred to as the end-user, and all communications need to be targeted towards the defined audience. Defining an audience requires the consideration of many factors, such as age, culture and knowledge of the ...

  3. When marketing a business, knowing your target audience ... - AOL

    www.aol.com/marketing-business-knowing-target...

    Here's an example: You want your store’s inventory to cater to a younger, more hip crowd. ... Knowing your target audience is a critical step for any business in order to reach the right ...

  4. Audience reception - Wikipedia

    en.wikipedia.org/wiki/Audience_reception

    Three kinds of research make up most audience research: (1) broad surveys and opinion polls (like the famous Nielsen ratings, but also those done by advertisers and by academic researchers) that cover a representative sample of many consumers. (2) small, representative focus groups brought in to react to and discuss a pop culture text.

  5. Target audience - Wikipedia

    en.wikipedia.org/wiki/Target_audience

    The target audience is the intended audience or readership of a publication, advertisement, or other message catered specifically to the previously intended audience.In marketing and advertising, the target audience is a particular group of consumer within the predetermined target market, identified as the targets or recipients for a particular advertisement or message.

  6. Questionnaire construction - Wikipedia

    en.wikipedia.org/wiki/Questionnaire_construction

    A common method is to "research backwards" in building a questionnaire by first determining the information sought (i.e., Brand A is more/less preferred by x% of the sample vs. Brand B, and y% vs. Brand C), then being certain to ask all the needed questions to obtain the metrics for the report. Unneeded questions should be avoided, as they are ...

  7. Monroe's motivated sequence - Wikipedia

    en.wikipedia.org/wiki/Monroe's_motivated_sequence

    Monroe's motivated sequence is a technique for organizing persuasion that inspires people to take action. Alan H. Monroe developed this sequence in the mid-1930s. [1] This sequence is unique because it strategically places these strategies to arouse the audience's attention and motivate them toward a specific goal or action.

  8. Public speaking - Wikipedia

    en.wikipedia.org/wiki/Public_speaking

    Public speaking can often take an educational form, where the speaker transfers knowledge to an audience. TED Talks are an example of educational public speaking. The speakers inform their audience about different topics, such as science, technology, religion, economics, human society, and psychology.

  9. ‘Sleep Revolution Cheat Sheet’ by Huffington Post

    testkitchen.huffingtonpost.com/sleep-revolution...

    your body on sleep loss. sleeping in on weekends. health . world sleep day. overtired and sick. sleep deprivation . teens and sleep. sleep deprived vs. drunk. caffeine.