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Perfume formulas 1910. Eau de toilette is a weaker concentration of fragrance than perfume. [10] [11] The concentration of aromatic ingredients is typically as follows (ascending concentration): Splash and after shave: 1–3% aromatic compounds; Eau de Cologne (EdC): Citrus type perfumes with about 2–6% perfume concentrate aromatic compounds [12]
The designation of a celebrity fragrance is also a balance between the public figure's notoriety and the separate reputation of the brand. For instance, Paloma Picasso , Paris Hilton , and Ivanka Trump each have famous fathers, but the degrees to which each woman is associated with beauty, fashion, and retail vary.
Perfume (UK: / ˈ p ɜː f j uː m /, US: / p ər ˈ f j uː m / ⓘ) is a mixture of fragrant essential oils or aroma compounds (fragrances), fixatives and solvents, usually in liquid form, used to give the human body, animals, food, objects, and living-spaces an agreeable scent. [1]
The composition will then be either used to enhance another product as a functional fragrance (shampoos, make-up, detergents, car interiors, etc.) or marketed directly to the public as a fine fragrance. Alternatively, the perfumer may simply be inspired to create a perfume and produce something that later becomes marketable or wins a brief.
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