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For example, this type of advertising is exemplified in large food brands such as Presidents Choice's "Eat Together" campaign (2017), and Coca-Cola's "Open-happiness" campaign (2009). One of the most well-known examples of pathos in advertising is the SPCA commercials with pictures of stray dogs with sad music.
Pathos (plural: pathea) is an appeal to the audience's emotions. [6]: 42 The terms sympathy, pathetic, and empathy are derived from it. It can be in the form of metaphor, simile, a passionate delivery, or even a simple claim that a matter is unjust. Pathos can be particularly powerful if used well, but most speeches do not solely rely on pathos.
A cohort study that was created to examine the amount of training, sports performance, physical and mental health among Swiss elite athletes for a 6-month follow up period. During the course of the study 203 Swiss elite athletes participated in repeated amounts of online surveys which were created to examine health, training, and sports ...
Novak Djokovic considers his mental state just as important as his physical condition when it comes to being prepared to play his best at age 36. “I just feel that there is always, I guess, an ...
The subject of mental health in association football has been described as a "stigma" in the sport, [1] although other professional sports are also affected. [2] Studies suggest that professional footballers may experience higher rates of depression and anxiety compared to the general population.
To their clients, the Magnificent Seven—Wendy Borlabi, Angel Brutus, Nicole Charles-Linen, Stephany Coakley, Kensa Gunter, Lani Lawrence, and LaKeitha Poole—are mental performance experts who ...
At first glance, mental health goals can seem intangible and subjective, but there are scientifically-proven ways to set achievable, measurable, and personalized mental wellness goals that will ...
[citation needed] Sport organizations are advised to recognize athlete mental health as not only a core component of a healthy elite sport system but also as a key indicator of the athlete's effectiveness [175]. Some common stressors that affect an athlete's mental health are injuries, underperforming, and environmental factors. [176]