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A private label, also called a private brand or private-label brand, is a brand owned by a company, offered by that company alongside and competing with brands from other businesses. [1] [2] A private-label brand is almost always offered exclusively by the firm that owns it, although in rare instances the brand is licensed to another company. [3]
The Natural Products Association or NPA (formerly the NNFA, or the National Nutritional Foods Association) is the largest and oldest nonprofit organization representing the interests of manufacturers and retailers of the natural products industry, which includes organic and health foods, dietary supplements, natural ingredient cosmetics, and other similar products.
They produce private label bottled water for a number of companies across North America. They operate more than 40 bottling plants in both the United States and Mexico, and employs more than 7,000 team members worldwide. [1] [2] As of 2017, Niagara was the largest supplier of private label bottled water in North America. [3]
The Manufacturers’ Agents National Association (MANA) is the largest [1] North American association of manufacturers’ reps. It was founded in 1947. It was founded in 1947. Scope and operations
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Generic label designs for certain single-ingredient product are acceptable if the design is consistent for all products. In the event the product specification is not approved first, the labeling can only get provisional approval. Only after full approval of the labeling is granted by the certification body can the manufacturer print the labelling.
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