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  2. Price analysis - Wikipedia

    en.wikipedia.org/wiki/Price_analysis

    In general business, price analysis is the process of evaluating a proposed price independent of cost and profit. [1] [2] Price analysis began in 1939 when economist Andrew Court decided to analyze prices to better understand the environmental factors that influence this practice. [3] Price analysis is dependent on the characteristics of the ...

  3. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    Pricing strategies and tactics vary from company to company, and also differ across countries, cultures, industries and over time, with the maturing of industries and markets and changes in wider economic conditions. [2] Pricing strategies determine the price companies set for their products. The price can be set to maximize profitability for ...

  4. Price intelligence - Wikipedia

    en.wikipedia.org/wiki/Price_intelligence

    Price Intelligence (or Competitive Price Monitoring) refers to the awareness of market-level pricing intricacies and the impact on business, typically using modern data mining techniques. It is differentiated from other pricing models by the extent and accuracy of the competitive pricing analysis. [ 1 ]

  5. Pricing science - Wikipedia

    en.wikipedia.org/wiki/Pricing_science

    This approach is often seen in large enterprises which have quantitative analysts familiar with the tools and, to various degrees, with Pricing Science methods, or which retain specialized consultants to perform the analysis. So few analytic techniques were used to estimate demand using price, techniques like Linear, Log-Linear Models will be ...

  6. Price optimization - Wikipedia

    en.wikipedia.org/wiki/Price_optimization

    Price optimization utilizes data analysis to predict the behavior of potential buyers to different prices of a product or service. Depending on the type of methodology being implemented, the analysis may leverage survey data (e.g. such as in a conjoint pricing analysis [7]) or raw data (e.g. such as in a behavioral analysis leveraging 'big data' [8] [9]).

  7. Van Westendorp's Price Sensitivity Meter - Wikipedia

    en.wikipedia.org/wiki/Van_Westendorp's_Price...

    Price Sensitivity Meter (van Westendorp) The Price Sensitivity Meter (PSM) is a market technique for determining consumer price preferences. It was introduced in 1976 by Dutch economist Peter van Westendorp. The technique has been used by a wide variety of researchers in the market research industry. It historically has been promoted by many ...

  8. Managerial economics - Wikipedia

    en.wikipedia.org/wiki/Managerial_economics

    The methods listed above are typically used for making quantitate decisions by data analysis techniques. The theory of Managerial Economics includes a focus on; incentives, business organization, biases, advertising, innovation, uncertainty, pricing, analytics, and competition. [11]

  9. Pricing - Wikipedia

    en.wikipedia.org/wiki/Pricing

    Revenue-oriented pricing: (also known as profit-oriented pricing or cost-based pricing) - where the marketer seeks to maximize the profits (i.e., the surplus income over costs) or simply to cover costs and break even. [3] For example, dynamic pricing (also known as yield management) is a form of revenue oriented pricing.

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