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  2. Five whys - Wikipedia

    en.wikipedia.org/wiki/Five_whys

    Five whys (or 5 whys) is an iterative interrogative technique used to explore the cause-and-effect relationships underlying a particular problem. [1] The primary goal of the technique is to determine the root cause of a defect or problem by repeating the question "why?" five times, each time directing the current "why" to the answer of the ...

  3. Criticism of advertising - Wikipedia

    en.wikipedia.org/wiki/Criticism_of_advertising

    Anything goes. "It is a central social-scientific question what people can be made to do by suitable design of conditions and of great practical importance. For example, from a great number of psychological experiments it can be assumed, that people can be made to do anything they are capable of, when the according social condition can be created."

  4. Five Ws - Wikipedia

    en.wikipedia.org/wiki/Five_Ws

    According to Inoslav Bešker, Professor of Philology at the University of Split in Croatia, the 5 Ws are rooted in the seven questions used in ancient Greece to communicate stories clearly: [9] Although long attributed to Hermagoras of Temnos , [ 10 ] in 2010, it was established that Aristotle 's Nicomachean Ethics is in fact the source of the ...

  5. Why Apple's iconic Super Bowl ad still resonates 4 ... - AOL

    www.aol.com/finance/why-apples-iconic-super-bowl...

    Created by the ad agency Chiat/Day and Apple , “1984” elevated Super Bowl ads to a whole new level.Today, tech historians, ad pros, and techies alike all look back at the commercial not only ...

  6. Reason (argument) - Wikipedia

    en.wikipedia.org/wiki/Reason_(argument)

    In the most general terms, a reason is a consideration in an argument which justifies or explains an action, a belief, an attitude, or a fact. [1] Normative reasons are what people appeal to when making arguments about what people should do or believe. For example, that a doctor's patient is grimacing is a reason to believe the patient is in pain.

  7. Opinion: Why Apple’s iPad ad hit such a nerve - AOL

    www.aol.com/opinion-why-apple-ipad-ad-223225256.html

    That accompanying song is a 1971 No. 1 hit (perhaps not the greatest example of human creativity, but still) that plays over images of paint cans exploding and musical instruments splintering to dust.

  8. Logical reasoning - Wikipedia

    en.wikipedia.org/wiki/Logical_reasoning

    Logical reasoning is a form of thinking that is concerned with arriving at a conclusion in a rigorous way. [1] This happens in the form of inferences by transforming the information present in a set of premises to reach a conclusion.

  9. Caitlin Clark Responds After Megyn Kelly Attacks Her Comments ...

    www.aol.com/lifestyle/caitlin-clark-responds...

    Caitlin Clark had a strong response to Megyn Kelly's criticism about her recent comments regarding white privilege in the WNBA. A day later, Clark spoke at the “A Year in Time” event in New ...

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