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A clue-giver can make any physical gesture, and can give almost any verbal clue, but may not say a word that rhymes with any of the words, give the first letter of a word, say the number of syllables, or say part of any word in the clue (e.g., "worry" for "worry wart"). When the team guesses correctly, the other team takes its turn.
The first year for which the word of the year was voted ("bushlips") by the ADS was 1990. [2] Sam Corbin, a words and language writer for The New York Times, comparing the ADS WOTY with the likes from prominent dictionaries, wrote that "the American Dialect Society celebrates linguistic variation to an almost absurd degree". [1]
The drawer chooses a card out of a deck of special Pictionary cards and tries to draw pictures which suggest the word printed on the card. The pictures cannot contain any numbers or letters, nor can the drawers use spoken clues about the subjects they are drawing. The teammates try to guess the word the drawing is intended to represent.
The 1994 campaign joined a salvo of ads that the British trade press dubbed a “battle of the bras” between Playtex and Gossard, which was then offering a similar “Ultrabra” product.
The jingles you'll never remember to forget, the cartoon characters that you'll always recognize: Whether you're a fan of McDonald's or not, it's impossible to not know (and realistically, love ...
A correct response added money to the bank, while a miss allowed the opponent to guess. If a contestant buzzed in before the bell, the opponent was allowed to see the entire catch phrase before offering a guess. A correct answer gave the contestant a chance to solve the Super Catch Phrase, a completed picture hidden behind a grid of nine squares.
One chain is taking its ads to a new level with completely unbranded close-up photography of classic menu items. Though the ads exclude logos or any other branding, the images are easily recognizable.
Make it Mac Tonight (1986, Mac Tonight advertising) McDonald's is your place to be (1986, also used by NBC between 1990 and 1992 as NBC is the place to be) The good time, great taste of McDonald's (1988–1990) You Deserve A Break Today (1989–1991, concurrent with 1988 slogan) Food, folks and fun (February 1990, March 7, 1990 – March 18, 1991)