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Helena Rubinstein (born Chaja Rubinstein; December 25, 1872 – April 1, 1965) [2] was a Polish and American businesswoman, art collector, and philanthropist. A cosmetics entrepreneur, she was the founder and eponym of Helena Rubinstein Incorporated cosmetics company, which made her one of the world's richest women.
Helena Rubinstein created a product called "Cupid's Bow," that billed itself as a "self-shaping lipstick that forms a perfect cupid's bow as you apply it." [ 3 ] The development of the mirrored lipstick container in the 1920s also points to the importance of shaping the lips through the application of lipstick.
Younique is an American pyramid scheme that markets beauty products. [1] The company was founded in 2012 by Derek Maxfield, who is CEO, and Melanie Huscroft, and is headquartered in Lehi, Utah. [2] [3] Between 2017 and 2019, Younique was 60% owned by Coty, Inc. In 2019, Coty sold their share of the business back to Maxfield and Huscroft. [4] [5]
Clinique's projection of an image of scientific authority using immaculate make-up counters attended by white-coated employees was representative. [30] Business structures were also in flux. Revlon acquired smaller cosmetics firms, while Max Factor, Elizabeth Arden, and Helena Rubenstein were purchased by larger conglomerates.
Natural Wonder provided Revlon with an economy cosmetics brand throughout the 1980s and 1990s. One of the more prominent spokeswomen for Natural Wonder was Debbie Gibson , who advertised the company's products to her teenager demographic during 1988–1990 and even designed a celebrity scent that the company marketed in 1989 ( for further info ...
Fabergé (French:) is a brand name that was inspired by the House of Fabergé jewellery firm, which had been founded in 1842 in Russia.The name was used for various personal care products (including cosmetics) that were manufactured under the direction of Samuel Rubin (from the late 1930s to 1964), and then by George Barrie (from 1964 to 1984). [1]
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