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  2. Synonym - Wikipedia

    en.wikipedia.org/wiki/Synonym

    Synonym list in cuneiform on a clay tablet, Neo-Assyrian period [1] A synonym is a word, morpheme, or phrase that means precisely or nearly the same as another word, morpheme, or phrase in a given language. [2] For example, in the English language, the words begin, start, commence, and initiate are all synonyms of one another: they are ...

  3. Thesaurus - Wikipedia

    en.wikipedia.org/wiki/Thesaurus

    Thesaurus Linguae Latinae. A modern english thesaurus. A thesaurus (pl.: thesauri or thesauruses), sometimes called a synonym dictionary or dictionary of synonyms, is a reference work which arranges words by their meanings (or in simpler terms, a book where one can find different words with similar meanings to other words), [1] [2] sometimes as a hierarchy of broader and narrower terms ...

  4. Awareness - Wikipedia

    en.wikipedia.org/wiki/Awareness

    Awareness is a relative concept.It may refer to an internal state, such as a visceral feeling, or on external events by way of sensory perception. [2] It is analogous to sensing something, a process distinguished from observing and perceiving (which involves a basic process of acquainting with the items we perceive). [4]

  5. Cognitive synonymy - Wikipedia

    en.wikipedia.org/wiki/Cognitive_synonymy

    It is a stricter (more precise) technical definition of synonymy, specifically for theoretical (e.g., linguistic and philosophical) purposes. In usage employing this definition, synonyms with greater differences are often called near-synonyms rather than synonyms [1] (compare also plesionyms).

  6. Metacognition - Wikipedia

    en.wikipedia.org/wiki/Metacognition

    Metacognition and self directed learning. Metacognition is an awareness of one's thought processes and an understanding of the patterns behind them. The term comes from the root word meta, meaning "beyond", or "on top of". [1]

  7. Frequency illusion - Wikipedia

    en.wikipedia.org/wiki/Frequency_illusion

    This phenomenon amplifies frequency illusion since it leads the person to become more aware of recent stimuli and increases the chances of them focusing on it in the near future. [9] Similar to frequency illusion, recency illusion is also a result of selective attention, and can be overcome by fact-checking .

  8. Cultural sensitivity - Wikipedia

    en.wikipedia.org/wiki/Cultural_sensitivity

    There are a variety of definitions surrounding cultural sensitivity. All of these definitions revolve around the idea that it is the knowledge, awareness, and acceptance of other cultures. [1] It includes "the willingness, ability and sensitivity required to understand people with different backgrounds", and the acceptance of diversity. [2]

  9. Brand awareness - Wikipedia

    en.wikipedia.org/wiki/Brand_awareness

    By definition, top-of-mind awareness is "the first brand that comes to mind when a customer is asked an unprompted question about a category." [ 14 ] When discussing top-of-mind awareness among larger groups of consumers (as opposed to a single consumer), it is more often defined as the "most remembered" or "most recalled" brand name(s).