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However, many ad filtering programs and extensions such as Firefox's Enhanced Tracking Protection, [50] the browser extension NoScript and the mobile phone app Disconnect Mobile can block the Google Analytics Tracking Code. This prevents some traffic and users from being tracked and leads to holes in the collected data.
Google Maps is a web mapping platform and consumer application offered by Google. It offers satellite imagery, aerial photography, street maps, 360° interactive panoramic views of streets (Street View), real-time traffic conditions, and route planning for traveling by foot, car, bike, air (in beta) and public transportation.
Google Search (also known simply as Google or Google.com) is a search engine operated by Google. It allows users to search for information on the Web by entering keywords or phrases. Google Search uses algorithms to analyze and rank websites based on their relevance to the search query. It is the most popular search engine worldwide.
Google Maps: A mapping service that indexes streets and displays satellite and street-level imagery, providing directions and local business search. Google My Maps: A social custom map making tool based on Google Maps. Google Earth: A virtual 3D globe that uses satellite imagery, aerial photography, GIS from Google's repository. Google Street View
Some software presented here is free, but maps may need to be paid for. In this instance, and in the instance that some maps (of specific countries) are not standardly available, Mobile Atlas Creator (MOBAC) can be used (e.g. on OruxMaps, Maverick, Sports Tracker, Maplorer).
Urchin Tracking Module (UTM) parameters are five variants of URL parameters used by marketers to track the effectiveness of online marketing campaigns across traffic sources and publishing media. They were introduced by Google Analytics ' predecessor Urchin and, consequently, are supported out of the box by Google Analytics.
Alexa replaced their toolbar with browser extensions. These extensions were made available for Google Chrome and Firefox browsers. The Alexa browser extension displayed the Alexa Traffic Rank for websites, showed related websites, provided search analytics, and quickly allowed users to view the Internet Archive through the Wayback Machine. [30]
Google Maps Navigation is a mobile application developed by Google for the Android and iOS operating systems that later integrated into the Google Maps mobile app. The application uses an Internet connection to a GPS navigation system to provide turn-by-turn voice-guided instructions on how to arrive at a given destination. [1]