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Initially, Google Data Studio and Looker operated as separate products within Google. Google Data Studio's offering was a simple, low-cost, and easy way to connect data sources and create dashboards, [11] while Looker offered a more enterprise-focused solution with robust support for transformations and permissions. [12] In October 2022 ...
Google Analytics 360 includes seven main products: Analytics, Tag Manager, Optimize, Data Studio, Surveys, Attribution, and Audience Center. [37] In October 2017 a new methodology to collect data for Google Analytics was announced, called Global Site Tag, or gTag.js. Its stated purpose was to unify the tagging system to simplify implementation.
Bigtable development began in 2004. [1] It is now used by a number of Google applications, such as Google Analytics, [2] web indexing, [3] MapReduce, which is often used for generating and modifying data stored in Bigtable, [4] Google Maps, [5] Google Books search, "My Search History", Google Earth, Blogger.com, Google Code hosting, YouTube, [6] and Gmail. [7]
Many Google products originated as services provided by companies that Google has since acquired. For example, Google's first acquisition was the Usenet company Deja News, and its services became Google Groups. Similarly, Google acquired Dodgeball, a social networking service company, and eventually replaced it with Google Latitude.
This is an example of a dashboard that can be created using one of the programs presented. Dashboards serve as a visual representation for a company to monitor progress and trends, not only among themselves but against other companies as well. Dashboards and visualizations contain data that is updated in real time.
The SDMX converter is an open source application that offers the ability to convert DSPL (Google's Dataset Publishing Language) messages to SDMX-ML, and vice versa.The output file of a DSPL dataset is a zip file containing data (in the form of CSV files) and metadata (as an XML file).
Spanner is a distributed SQL database management and storage service developed by Google. [1] It provides features such as global transactions, strongly consistent reads, and automatic multi-site replication and failover. Spanner is used in Google F1, the database for its advertising business Google Ads, as well as Gmail and Google Photos. [2] [3]
Google Marketing Platform is an online advertising and analytics platform developed by Google and launched on July 24, 2018. [1] It unifies DoubleClick's advertising services (acquired in March 2008) and Google's own advertising and analytics services. [2] [3] [4] Google Marketing Platform is mainly used by big advertisers to buy ads on the ...
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