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  2. Think different - Wikipedia

    en.wikipedia.org/wiki/Think_different

    Apple's "Think different" logo "Think different" is an advertising slogan used from 1997 to 2002 by Apple Computer, Inc., now named Apple Inc. The campaign was created by the Los Angeles office of advertising agency TBWA\Chiat\Day. [1] The slogan has been widely taken as a response to the IBM slogan "Think".

  3. Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Apple_Inc.

    Apple Inc. is an American multinational technology ... a 216,000-square-foot (20,100 m 2) campus opened in 2014 houses 500 engineers who work on Apple silicon ...

  4. Reality distortion field - Wikipedia

    en.wikipedia.org/wiki/Reality_distortion_field

    Reality distortion field (RDF) is a term first used by Bud Tribble at Apple Computer in 1981, to describe company co-founder Steve Jobs's charisma and its effects on the developers working on the Macintosh project. [1]

  5. Apple backs its diversity policies, calling anti-DEI proposal ...

    www.aol.com/apple-backs-diversity-policies...

    Apple also hired its first vice president of inclusion and diversity in 2017 and has 67 employee groups known as “diversity network associations,” the first of which was established in 1986.

  6. Jony Ive - Wikipedia

    en.wikipedia.org/wiki/Jony_Ive

    The Bauhaus expressed the idea of only including what is needed into designs. This philosophy can be seen in his work with Apple. [13] While at Newcastle, some of his designs – including a telephone and a hearing aid – were exhibited at the Design Museum in London. [9] He graduated with a first class Bachelor of Arts in industrial design in ...

  7. Inside Apple - Wikipedia

    en.wikipedia.org/wiki/Inside_Apple

    The book revolves around the past and future of Steve Jobs's famous brand Apple Inc. The book records the transition of the company in 1996, [2] after the return of Steve Jobs when it had cash to remain solvent for only ninety days to the consecutive successes of the iPod, iPhone, and iPad, ending up in 2011, when the company was the largest company in the world.

  8. Here's How Generative AI Factors Into Apple's Plan for Growth

    www.aol.com/heres-generative-ai-factors-apples...

    As this work moves forward, don't be surprised to eventually see Apple's iPhone business perk up. ... Apple: if you invested $1,000 when we doubled down in 2008, you’d have $44,168!*

  9. History of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/History_of_Apple_Inc.

    Current Apple Inc. logo, introduced in 1998, discontinued in 2000, and re-established in 2014 [1]. Apple Inc., originally Apple Computer, Inc., is a multinational corporation that creates and markets consumer electronics and attendant computer software, and is a digital distributor of media content.