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Hi-Tec Sports was founded in 1974, [4] in Shoeburyness, Essex, England, [5] by Frank Van Wezel. The company moved its headquarters to Southend-on-Sea, [6] before relocating its head office to Amsterdam. Hi-Tec Sports USA was started in Modesto, CA in 1978 by Duke and Kathy Jones. They developed the first lightweight hiking boot.
The brand is well known for its "Dolfin Uglies" product line, which features brightly colored swimsuits in a wide range of designs. In 2015, Dolfin released the Titanium Technical swimsuit, a high-tech competition swimsuit designed for elite racing. Other products include apparel, swimming accessories, water aerobics gear and beach swimwear. [1]
High-technology swimwear, or tech suits, are scientifically advanced materials used for swimwear in competitive water sports such as swimming and triathlon. Materials of this type are normally spandex and nylon composite fabrics with features to reduce drag against the water. [ 1 ]
New product lines introduced in stores have diversified the range of products available in Pull&Bear outlets. These new lines include; music, technology, video games and video images mixed in with clothing. Pull&Bear introduced the "XDYE" line in 1998, a more sporty and hi-tech line of clothes linked to the icons of 21st-century youth culture.
During Nordstrom's Presidents' Day sale, you can score 60% off bestselling brands, including Hoka, Le Creuset, Free People, and more.
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Helly Hansen clothing developed a following among urban youth in the late 1990s, particularly in North England and with the hip hop culture in the US. [3] The brand developed a mass appeal and is now sold in sports shops, not only the hiking and specialized clothing shops of before.
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