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Dick Van Patten's Natural Balance Pet Foods is an American pet food manufacturer with its headquarters located in Burbank, Los Angeles, California. [1] Established in 1989 by actor Dick Van Patten , the company markets itself as "Food For a Lifetime" and promotes itself as having "the finest food you can buy for your pet."
Wellness Pet Food was founded in 1997. [5] [citation needed] Wellness recipes for dogs were introduced in 1997 [6] and Wellness cat recipes were added to the line in 2000. [7] [citation needed] By 2004, Wellness Pet Food became the leading natural pet food in independent pet specialty retailers.
Kinship is an investment entity that focuses on pet technology and pet care. [9] Through this fund, Mars has invested in: FluffyGo; Leap Venture Studio & cademy; Pet Insight Project; Pet Story; VetInSight; Whistle; Wisdom Panel
The Ultra line was specifically created with the intent of creating a high-end holistic dog food. [citation needed] Nutro dry foods are made through an extrusion process, and packaged with vitamin E as a natural preservative. [3] In 2006, it was announced that Nutro's Adult Lamb and Rice formula had become the #1 lamb and rice dog food in America.
In 1968, the food line was made available through veterinarians and pet professionals as Hill's Science Diet. The line continued to expand and includes more than 60 Prescription Diet brand pet foods (prescription foods for cats and dogs with specific diseases, only available through a vet or pet pharmacy) and Science Diet brand pet foods (sold ...
Since the original all-in-one complete dry food was created in 2007, The Natural Dog Food Company has continued to develop its range of dry foods to include three feeds for adult dogs, two puppy feeds, and a senior/light feed. In 2010, several new complete feed varieties were trialed including a large bite variety and an active formula.
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