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Two mid-1960s mods on a customised Lambretta scooter. Mod, from the word modernist, is a subculture that began in late 1950s London and spread throughout Great Britain, eventually influencing fashions and trends in other countries. [1]
Those who took part in the movement were known by various names, notably dandies, [7] [3] as well as variations like urban dandies [8] and dandy mods. [9] In the 1960s, terms such as "soft mod" or "peacock mod" were commonplace, to contrast from the more aggressive and rude boy influenced "hard mods" who would morph into the skinhead subculture ...
The Mods were a British fashion phenomenon in the mid-1960s with their parkas, tailored Italian suits, and scooters. The leaders of mid-1960s style were the British. The Mods (short for Modernists) adopted new fads that would be imitated by many young people.
The mod subculture was centred on fashion and music, and many mods wore parkas and rode scooters. Mods wore suits and other cleancut outfits, and listened to music genres such as modern jazz , soul , Motown , ska and British blues-rooted bands like the Yardbirds , the Small Faces , and later the Who and the Jam .
Mod band the Small Faces in 1965, wearing Ivy League cut sportcoats made up in outrageous plaids that were the antithesis of the understated Ivy League style, as were their long Beatle haircuts. From the late 1950s until the mid 1960s , Ivy League clothing was considered desirable mainstream apparel for American middle class adults.
Elements of the mod subculture include fashion (often tailor-made suits); music (including soul, rhythm and blues, ska, jazz, and later splintering off into rock and freakbeat after the peak Mod era); and motor scooters (usually Lambretta or Vespa). The original mod scene was associated with amphetamine-fuelled all-night dancing at clubs. [139]
John Stephen (28 August 1934 – 1 February 2004), dubbed by the media the £1m Mod and the King Of Carnaby Street, was one of the most important fashion figures of the 1960s. [ 1 ] Stephen was the first individual to identify and sell to the young menswear mass market which emerged in the late 1950s and early 1960s.
Youthquake was a 1960s cultural movement. The term was coined by Vogue magazine 's editor-in-chief Diana Vreeland in 1965. Youthquake involved music and pop culture, and it changed the landscape of the fashion industry .
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3579 S High St, Columbus, OH · Directions · (614) 409-0683
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