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Since 2008, LEGO has had a program titled “LEGO Ideas” where netizens can pitch sets, which, if they get enough votes, end up being made into real sets, with the idea creator getting a 1% royalty.
Additionally, although modeled on Lego with nearly identical brick and plate outer dimensions (including the fact that three stacked plates is equivalent in height to one brick), the studs of Tente pieces have a larger diameter than Lego pieces, resulting in them being incompatible. Hasbro marketed the toys in the United States and Japan. Some ...
As part of the marketing campaign, The Lego Group released Life of George 1 (set number: 21200) alongside the theme's associated app. [5] [15] [16] [17] [4] [18] In 2012, The Lego Group released Life of George 2 (set number: 21201) an upgraded version alongside the theme's associated app. [19] [20] Both sets contained 144 pieces of Lego bricks ...
Lego figures are launched, starting with the Lego family. Bricks and Pieces, the first official Lego newsletter, is introduced in the United Kingdom. Lego Spain is established. 1975: The company grows to 2,500 employees. The Expert Series sets are introduced. 1977: The Lego Technic (known as the Expert Builder) series is launched. Lego Town is ...
In 2020, Lego launched its adult-focused category, which boasts big (and more expensive) sets. Think Harry Potter’s Gringotts building , $700 Titanic replicas, and a $500 set of a town from The ...
Six new "Bluey"-themed LEGO sets will make a 2025 debut across the LEGO 4+ and LEGO DUPLO brands, according to a company news release. The LEGO "Bluey" toys will be unveiled in the spring.
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