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First Choice Holidays Limited [2] (trading as First Choice) is a British online travel agency and tour operator, headquartered in Luton, England. It is a subsidiary of TUI UK, itself a subsidiary of TUI Group , and its holidays are sold solely online.
Hotelbeds was founded in 2001 as a unit of First Choice Holidays PLC.In 2007 First Choice Holidays PLC merged with the Tourism Division of TUI AG, forming TUI Travel PLC, with Hotelbeds as its primary brand in the Accommodation & Destinations unit, also referred as TUI Travel A&D.
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It flew to more than 60 destinations worldwide from 14 UK and Irish airports. Following TUI UK merging with First Choice Holidays in September 2007 it became part of TUI Travel PLC. The new holiday company continued with both in-house airlines (Thomsonfly and First Choice Airways) through Winter 07 and Summer 08 however from 1 November 2008 it ...
September 2007 saw First Choice Holidays plc merge with TUI Travel plc to form the TUI Travel Group. In 2010 LateRooms.com moved to a new head office at The Peninsula building in Manchester , along with sister companies AsiaRooms.com and Hotels-London.co.uk. [ 2 ]
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The major operators were Thomson Holidays and First Choice part of TUI AG and Thomas Cook AG. [needs update] Thomas Cook Group ceased operations in 2019 due to bankruptcy. As of 2023, Jet2holidays is the UK's largest tour operator, with TUI UK following in second place.