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  2. Content creation - Wikipedia

    en.wikipedia.org/wiki/Content_creation

    Content creation or content creative is the act of producing and sharing information or media content for specific audiences, particularly in digital contexts. According to Dictionary.com, content refers to "something that is to be expressed through some medium, as speech, writing or any of various arts" [1] for self-expression, distribution, marketing and/or publication.

  3. Social media - Wikipedia

    en.wikipedia.org/wiki/Social_media

    Social media app icons on a smartphone screen. Social media are interactive technologies that facilitate the creation, sharing and aggregation of content (such as ideas, interests, and other forms of expression) amongst virtual communities and networks. [1] [2] Common features include: [2]

  4. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

  5. Social media's influence on consumerism - Wikipedia

    en.wikipedia.org/wiki/Social_media's_influence_on...

    Social media is a social medium, in the form of technology, that moderates, initiates, or influences communicative processes. [3] It not only allows users to build a page or platform on each specific website, but also encourages content creation of their choosing. Not only that, but social media is another relatively "new" wave of communication.

  6. Online presence management - Wikipedia

    en.wikipedia.org/wiki/Online_presence_management

    Online presence management is the process of creating and promoting traffic to a personal or professional brand online. This process combines web design, development, blogging, search engine optimization, pay-per-click marketing, reputation management, directory listings, social media, link sharing, and other avenues to create a long-term positive presence for a person, organization, or ...

  7. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    Social network advertising, also known as social media targeting, is a group of terms used to describe forms of online advertising and digital marketing that focus on social networking services. A significant aspect of this type of advertising is that advertisers can take advantage of users' demographic information , psychographics , and other ...

  8. Inside TikTok Star Lexi Hensler's Beach Proposal and ... - AOL

    www.aol.com/inside-tiktok-star-lexi-henslers...

    Social media star Lexi Hensler got engaged to Justice Shepard on Dec. 2 at Leolani Cove in Kauai, Hawaii. Although Shepard tried to be sneaky with his romantic beach proposal, Hensler detailed how ...

  9. Content marketing - Wikipedia

    en.wikipedia.org/wiki/Content_marketing

    After that, the information can be presented in a variety of long form and short form formats, including news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs, etc. [3] Examples of short form content include short blog posts and social media posts ...