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A visible aspect of the cultural globalization is the diffusion of certain cuisines such as American fast food chains. The two most successful global food and beverage outlets, McDonald's and Starbucks , are American companies often cited as examples of globalization, with over 36,000 [ 5 ] and 24,000 locations operating worldwide respectively ...
Globalization is the process of increasing interdependence and integration among the economies, markets, societies, and cultures of different countries worldwide. This is made possible by the reduction of barriers to international trade, the liberalization of capital movements, the development of transportation, and the advancement of information and communication technologies. [1]
The concept of global cultural flows was introduced by anthropologist Arjun Appadurai in his essay "Disjuncture and difference in the global cultural economy" (1990), in which he argues that people ought to reconsider the Binary oppositions that were imposed through colonialism, such as those of ‘global’ vs. ‘local’, south vs. north, and metropolitan vs. non-metropolitan.
Cultural globalization is the intensification and expansion of cultural flows across the globe. [2] Culture is a very broad concept and has many facets, but in the discussion on globalization, Steger means it to refer to “the symbolic construction, articulation, and dissemination of meaning.” Topics under this heading include discussion ...
Huntington argues that it is during the 1960s that American identity begins to erode. This was the result of several factors: The beginning of economic globalization and the rise of global subnational identities; The easing of the Cold War and its end in 1989 reduced the importance of national identity
American popular music, as part of the wider U.S. pop culture, has a worldwide influence and following. [95] Mid-20th-century American pop stars such as Bing Crosby, Frank Sinatra, [96] and Elvis Presley became global celebrities, [89] as have artists of the late 20th century such as Michael Jackson, Prince, Madonna, and Whitney Houston.
Globalization promotes common values and experiences and encourages identification with the global community. [48] People may adapt cosmopolitanism and view themselves as global beings, or world citizens. [49] This trend may threaten national identity because globalization undermines the importance of being a citizen of a particular country. [50]
Cultural imperialism (also cultural colonialism) comprises the cultural dimensions of imperialism. The word "imperialism" describes practices in which a country engages culture ( language , tradition , ritual , politics , economics ) to create and maintain unequal social and economic relationships among social groups.