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Eyebuydirect is an online-only retailer and designs and custom-makes most of its glasses in-house. [13] [19] They carry primarily affordable eyeglasses, but also offer three premium brands. [13] [20] Ray-Ban, Oakley, ARNETTE and Vogue Eyewear are their outside premium brand offerings, while RFLKT is their in house premium brand. According to ...
Oakley, Inc. is an American company headquartered in Foothill Ranch, California, which is an autonomous subsidiary of Luxottica.The company designs, develops and manufactures sports performance equipment and lifestyle pieces including sunglasses, safety glasses, eyeglasses, sports visors, ski/snowboard goggles, watches, apparel, backpacks, shoes, optical frames, and other accessories.
The company sells glasses and sunglasses on the Internet only. [16] [17] It sells 2,300 frames and supports progressive lens and bifocals. [17] Zenni began selling contact lenses in 2024, offering 45 types at launch. [18] It is able to keep costs down compared to glasses specialty stores by offering brands they have created instead of name ...
Luxottica acquired Oakley in November 2007 for US$2.1 billion. Oakley had tried to dispute their prices because of Luxottica's large marketshare, and Luxottica responded by dropping Oakley from their stores, causing their stock price to drop, followed by Luxottica's hostile take over of the company. [24]
The Oakley Thump 2 offers UV and blue-light protection. The Thump 2 incorporates a flash-based player into the frame of a pair of sunglasses for cordless on-the-go listening. Picking up where the original THUMP left off, quadrupling the memory for the same price as the original, 1GB for $299.
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