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  2. Criticism of advertising - Wikipedia

    en.wikipedia.org/wiki/Criticism_of_advertising

    Advertising increasingly invades public spaces, such as schools, which some critics argue is a form of child exploitation. [2] Advertising frequently uses psychological pressure (for example, appealing to feelings of inadequacy) on the intended consumer, which may be harmful.

  3. Outline of advertising - Wikipedia

    en.wikipedia.org/wiki/Outline_of_advertising

    The following outline is provided as an overview of and topical guide to advertising: Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages and qualities of interest to consumers.

  4. Position paper - Wikipedia

    en.wikipedia.org/wiki/Position_paper

    A position paper (sometimes position piece for brief items) is an essay that presents an arguable opinion about an issue – typically that of the author or some specified entity. Position papers are published in academia, in politics, in law and other domains. The goal of a position paper is to convince the audience that the opinion presented ...

  5. Outline (list) - Wikipedia

    en.wikipedia.org/wiki/Outline_(list)

    An outline, also called a hierarchical outline, is a list arranged to show hierarchical relationships and is a type of tree structure. An outline is used [1] to present the main points (in sentences) or topics of a given subject. Each item in an outline may be divided into additional sub-items.

  6. Film criticism - Wikipedia

    en.wikipedia.org/wiki/Film_criticism

    Chicago critic Roger Ebert (right) with director Russ Meyer. Film criticism is the analysis and evaluation of films and the film medium. In general, film criticism can be divided into two categories: Academic criticism by film scholars, who study the composition of film theory and publish their findings and essays in books and journals, and general journalistic criticism that appears regularly ...

  7. Storyboard - Wikipedia

    en.wikipedia.org/wiki/Storyboard

    Increasingly used by advertisers and advertising agencies to research the effectiveness of their proposed storyboard before committing to a 'full up' television advertisement. The Photomatic is usually a research tool, similar to an animatic , in that it represents the work to a test audience so that the commissioners of the work can gauge its ...

  8. Abstract (summary) - Wikipedia

    en.wikipedia.org/wiki/Abstract_(summary)

    Abstract is often expected to tell a complete story of the paper, as for most readers, abstract is the only part of the paper that will be read. It should allow the reader to give an elevator pitch of the full paper. [19] An academic abstract typically outlines four elements relevant to the completed work:

  9. Outline of journalism - Wikipedia

    en.wikipedia.org/wiki/Outline_of_journalism

    Newspapers – scheduled publication containing news of current events, informative articles, diverse features, editorials, and advertising. Magazines – publications that are printed with ink on paper, generally published on a regular schedule and contain a variety of content. They are generally financed by advertising, by a purchase price ...