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He identified four different stages between different age brackets characterized by the type of information and by a distinctive thought process. The four stages are: the sensorimotor (from birth to 2 years), preoperational (2–6 years), concrete operational (6–11 years), and formal operational periods (11 years and older).
Information stores are the different places that information can be stored in the mind. Information is stored briefly in the sensory memory. This information is stored just long enough for us to move the information to the short-term memory. George Armitage Miller discovered the short-term memory can only hold 7 (plus or minus two) things at ...
Elaboration likelihood model is a general theory of attitude change.According to the theory's developers Richard E. Petty and John T. Cacioppo, they intended to provide a general "framework for organizing, categorizing, and understanding the basic processes underlying the effectiveness of persuasive communications".
Frames provide people a quick and easy way to process information. Hence, people will use the previously mentioned mental filters (a series of which is called a schema) to make sense of incoming messages. This gives the sender and framer of the information enormous power to use these schemas to influence how the receivers will interpret the ...
Anthony Gregorc and Kathleen Butler organized a model describing different learning styles rooted in the way individuals acquire and process information differently. [21] This model posits that an individual's perceptual abilities are the foundation of his or her specific learning strengths, or learning styles. [22]
The heuristic-systematic model of information processing (HSM) is a widely recognized [citation needed] model by Shelly Chaiken that attempts to explain how people receive and process persuasive messages. [1] The model states that individuals can process messages in one of two ways: heuristically or systematically. Systematic processing entails ...
Dual-coding theory postulates that both sensory imagery and verbal information is used to represent information. [3] [4] Imagery and verbal information are processed differently and along distinct channels in the human mind, creating separate representations for information processed in each channel. The mental codes corresponding to these ...
Information behavior is a field of information science research that seeks to understand the way people search for and use information [1] in various contexts. It can include information seeking and information retrieval , but it also aims to understand why people seek information and how they use it.