Search results
Results from the WOW.Com Content Network
The hedonic scale is a sensory evaluation tool used to measure the degree of pleasure or liking of a product or service. The scale usually consists of 9 levels ranging from 1 to 9, or "dislike extremely" to "like extremely". [1] The hedonic scale is widely used for consumer acceptance testing. [2] [3]
The Just-About-Right scale (JAR scale), is a sensory evaluation tool used to measure the intensity of a particular attribute or characteristic of a product or service. The JAR scale typically consists of 5 levels ranging from "Much too little" to "Much too much."
Sensory analysis (or sensory evaluation) is a scientific discipline that applies principles of experimental design and statistical analysis to the use of human senses (sight, smell, taste, touch and hearing) for the purposes of evaluating consumer products. This method of testing products is generally used during the marketing and advertising ...
Discrimination testing is a technique employed in sensory analysis to determine whether there is a detectable difference among two or more products. The test uses a group of assessors (panellists) with a degree of training appropriate to the complexity of the test to discriminate from one product to another through one of a variety of experimental designs.
Hedonic adaptation is an event or mechanism that reduces the affective impact of substantial emotional events. Generally, hedonic adaptation involves a happiness "set point", whereby humans generally maintain a constant level of happiness throughout their lives, despite events that occur in their environment.
The energy density and nutrient composition of foods has little effect on sensory-specific satiety. The sensory hedonic phenomenon was first described in 1956 [2] by the French physiologist Jacques Le Magnen. The term "sensory specific satiety" was coined in 1981 [3] by Barbara J. Rolls and Edmund T. Rolls.
Each subscale contains items that measure both the trait and the opposite of the trait (e.g. the sincerity scale has items that measure both sincerity and insincerity, with insincerity scores being reverse coded). Each item is measured on a 5-point Likert scale (1 = strongly disagree, 5 = strongly agree). In the 100-item version of the HEXACO ...
The concept of measuring hedonic utility arose in Utilitarianism, with Classical Utilitarians acknowledging that the actual pleasure might not be easy to express quantitatively as a numeric value. Bentham, the early proponent of the concept, declared that the happiness is a sequence of episodes , each characterized by its intensity and duration.